Why January is the “Secret Season” for Homebuyers
Most buyers put their plans into hibernation during the winter. That is a mistake.
New data confirms that January is the best month for budget-conscious buyers to strike.
1. The Price Drop is Real 📉
According to Lending Tree, January is historically the least expensive month to purchase a home. While demand peaks in the spring, prices-per-square-foot hit their floor in the winter.
- The $23,000 Difference: Data shows that buyers closing in January paid roughly $23,000 less for a typical 1,500 sq. ft. home compared to those who waited until May.
- Bottom Line: Waiting for “warmer weather” literally costs you money.
2. Less Noise, More Leverage 🤝
Winter market fatigue works in your favor. Because there are fewer buyers, the power dynamic shifts.
- Zero Competition: Say goodbye to the 15-offer bidding wars common in April.
- Desperate Sellers: If a home is on the market in January, the seller needs to move. They are far more likely to negotiate on closing cost credits, repairs, and warranties.
- More Time: You can actually breathe and think before making an offer.
3. Why Waiting for Spring is Risky ⚠️
If you wait until the flowers bloom, so does the competition. More buyers mean higher prices and higher stress. January offers a path to the same suburban dream with less friction and more equity on day one.
Disclaimer: This blog post is for informational purposes only and does not constitute financial advice. Consult with qualified professionals before making any financial decisions.
Michael Mahoney
617-615-9435
mike@mmahoney.com
www.HomesinBostonMass.com
MA. License #9051300
Real Broker LLC License #423031
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